esguerra.cc » advertising http://esguerra.cc/blog Musings on a new world. Wed, 04 Aug 2010 17:26:31 +0000 en hourly 1 http://wordpress.org/?v=3.0.1 Web videos inpsire TV creatives http://esguerra.cc/blog/2007/12/06/web-videos-inpsire-tv-creatives/ http://esguerra.cc/blog/2007/12/06/web-videos-inpsire-tv-creatives/#comments Thu, 06 Dec 2007 08:00:11 +0000 Richard http://esguerra.cc/blog/2007/12/06/web-videos-inpsire-tv-creatives/ Continue reading →]]> A little over a year ago, lurkers on YouTube witnessed a blossoming of “domino rally” style videos featuring long rows of iPods, or hard drives, or whatever excess inventory could be found lying around the local geek shop.

A year later, and I’m seeing the same shtick employed in high-profile ad campaigns for gadgets and tech toys. Commericals for Sirius Satellite Radio, the LG Voyager from Verizon, and an advertisement for AT&T featuring domino-ing flat screens all seem to crib heavily from those earlier web videos.

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